Scheduling A Mailing

Schedule emails by selecting lists, setting delivery time, and applying suppression or tagging options.

Clicking on the Schedule & Send option or continuing through creating a mailing will bring you to the scheduling page. This page has been condensed to make scheduling a message even faster and streamlined. The first option you will land on is Lists.

Lists

In the Lists section:

• Select the lists you want to send to
• Click Continue to send immediately, or
• Choose Schedule to set a specific send time
  
  
   

A/B Testing

The A/B Testing section lets you test multiple mailing variants on a portion of your list before sending to everyone.

• Ideal for testing changes in From Name, Subject Line, or Preheader Text while keeping the main content the same
• Enable this option on the Schedule & Send page

Full support guides are available for both our quick Schedule & Send A/B Testing and our Advanced A/B Testing.

 

Schedule

The next page is the Schedule page.

• By default, messages are set to send ASAP – click Continue to proceed
• You can also:
  • Set a future date and time for delivery
  • Enable ReachMail’s Sending Optimization for better delivery and engagement
    
    
     

Suppression

To prevent specific addresses from receiving your campaign, use the Suppression option:

• Go to the Suppression page
• Select one or more lists to exclude
• Choose the suppression type:
  • Standard – for normal lists
  • MD5 – only if using an encoded suppression file

Segments

To add a segment to your campaign:

• Select Segments from the Options menu
• On the Segments page, you can:
  • Apply custom segments you’ve created
  • Use default segments based on mailbox provider or recipient engagement, prebuilt for your lists
    
    
     

Tagging

Tags provide another way to target your recipients:

• Use the Tagging option to include or exclude recipients based on selected tags
• Exclusions take priority – if a recipient matches both an included and excluded tag, they will not receive the message

Social

To share your campaign on social media:

• Select Social to post to Facebook, Twitter (X), or LinkedIn
• Check Post to Social Media when scheduling your campaign
• Connect your profiles by clicking Enable Now next to the social media icons

Automations

The Automations option lets you set up automatic actions:

• Tag recipients based on opens or clicks
• Generate email campaign reports
• Build targeted segments to send timely, relevant content

Note: This feature is exclusively available to accounts subscribed to a ReachMail Pro plan.

Final Review

After selecting your campaign options:

• Click Continue to:
  • Preview your message
  • View the estimated recipient count
  • See any applied suppressions or segments
• After reviewing, click Confirm & Schedule to send your campaign