Warmy.io is an email deliverability optimization tool designed to help businesses improve email marketing and cold emailing performance. Warmy.io ensures that emails reach recipients' inboxes rather than being marked as spam. Once set up, Warmy runs automatically — sending emails to a large seed list and ensuring those emails are opened and interacted with. This activity signals to inbox providers that your emails are valuable and wanted.
If you haven’t already, sign up for a Warmy.io account.
For the best results, Warmy needs to send emails through the same infrastructure you use for your regular marketing emails. Warmy uses SMTP for this, you'll need to enable the Easy-SMTP feature. On the ReachMail dashboard click on the Account tab, then go to Manage Plan. Click the option to Add Easy-SMTP and follow the prompts.
In Warmy, start by creating a new mailbox and select Custom SMTP.
Enter the From email and Name you use in your marketing messages.
Use the following credentials for SMTP setup:
SMTP Username: Your ReachMail account key and username (not your email address)
SMTP Password: Your ReachMail password
Host: ssrs.reachmail.net
Port: 587
Use SMTP SSL/TLS: Enabled
IMAP: Disabled
Once your settings are in place, follow Warmy’s instructions to upload your content and start the warming process. Warmy will take care of the rest, helping you build and maintain a strong sender reputation.